Making the right choice when choosing a website development platform is not easy. It requires research and analysis to find a secure, scalable, and flexible platform for website development that is helpful in catering to business needs.
Among various web development platforms out there, WordPress is the most widely used CMS.
As per w3Techs –
“WordPress is used by 64.2% of all the websites developed with content management systems. This is 43.1% of all websites.”
The reasons behind the popularity of this platform are the extreme benefits it offers, and it keeps on changing with technical advancements.
However, besides what WordPress can deliver, the success of your website largely depends on the WordPress development company you choose for your website development and maintenance.
This blog post will cover the major benefits that make WordPress the best CMS for developing top-notch websites or web solutions.
Let’s start the discussion.
WordPress – Overview
Before discussing ‘Why use WordPress,’ it will be better to see an overview of this CMS platform.
WordPress is an open-source CMS that lets users develop dynamic websites. It enables the user to update, customize, and manage a website. It is based on PHP and runs on MariaDB and MySQL databases.
If you consider WordPress just for developing blogs, there is a time to change the pattern. WordPress has evolved a lot and has become much more than a blogging platform. It came out as a full-featured content management system that makes it well-suited for developing every kind of website, from simple to complex web solutions.
This CMS platform comes with a lot of plugins that are helpful in adding specific functionalities to a website. Moreover, it also offers customization opportunities making WordPress the best fit for custom development.
What Does an Enterprise Need From a CMS?
Developing a business website requires a lot of effort, and choosing a relevant platform for the same plays a vital role in developing the best web solution.
Every organization is different, so their needs are. So, giving corporate solutions to a multinational business comes with its own set of difficulties and challenges.
Let’s see the common features a business owner must look for while selecting a CMS platform and how WordPress can be top on their list.
Following are some must-have features that a CMS should have for developing business websites.
- Easy Administration: An easy-to-use admin dashboard make it handy to manage tasks involved in content production. It is a necessary feature to handle the content workflow that streamlines production and reduces complexity.
- Built-in SEO Features: The best CMS includes built-in SEO features that help you automatically create URLs that work for both search engines and readers. Besides, it should also be helpful in adding meta descriptions, page titles, and others.
- Social Media Integration: A social media platform is one of the best ways to reach and interact with audiences. It should be easier with a CMS platform to integrate social media buttons for any site to any page or content.
- Security: To ensure maximum security on your enterprise site not only protects your data but also protects your business. So, before considering a CMS platform, it is vital to keep a close eye on its security features.
- Scalability: Every business looks to grow fast. It signifies that your chosen CMS platform needs to grow with your business.
- Performance: Usually, slow loading times or an underperformance website can increase your user bounce rate. No doubt, it will negatively impact your brand reputation. Therefore, choosing a CMS platform that provides quick loading times is essential.
These were the major must-have features in a CMS platform. However, there is not a perfect CMS in the world that can cater to all your needs. It is vital to prepare a list of your requirements and use it as a medium to find the best CMS platform for your site development.
How is WordPress Development Helpful in Catering to Complex Business Needs?
Is WordPress perfect for catering to large-scale companies’ needs or developing enterprise-level websites?
No doubt it is. This CMS platform comes with all the listed facilities for developing a website.
Now, let’s delve deeper and find out what makes WordPress website development so good for developing top-notch business websites.
Benefits of Choosing WordPress Website Development for Your Business
Easy to Use
WordPress is an easy-to-use CMS platform that comes with an intuitive user interface that makes it handy to manage a website. Easy access to various themes and plugins makes it easier to incorporate specific functionalities into a site.
Moreover, the platform lets you upload content in different formats like text, images, audio, and video.
So, one of the major benefits of using WordPress is that the platform makes it simple to build a top website.
Easy to Install
It is less problematic to install WordPress for starting website development. With the WordPress dashboard, it is also easier to update the platform to the latest version.
To install WordPress, one just has to create and configure the MySQL database and the entire service data in the file with initial settings. It will take a few minutes to complete this process.
WordPress comes with various themes and plugins to serve nearly all website requirements. But if you do not find a competent one, you can opt for custom WordPress development to develop a web solution crafted to fit your business requirements.
Usually, medium to large-sized businesses chooses the custom WordPress development approach to develop, test, and launch the website in the best possible manner. It is the best way to get a unique web solution that separates your business from your competitors.
Besides that, some WordPress themes offer unnecessary functionalities, and using them will result in slowing down your website speed. Here, custom development will be your way to go. It lets you eliminate unnecessary add-ons making your site lighter and running faster.
Countless Plugins Availability
To enhance the functionality of your WordPress site, this CMS platform offers various add-ons, i.e., plugins. Installing such plugins facilitates a user to incorporate features into a WordPress website that are unavailable in the core WordPress software.
You can explore around 60,022 plugins from the WordPress plugin directory or create your own if you do not find a relevant one.
Various WordPress plugins are available to strengthen your site security, speed up the website, make your site SEO-friendly, and serve other purposes. No doubt, it is helpful in making a feature-rich website or web app for a business.
When there is a large customer base, you might need to expand your site to cope with the increasing needs. WordPress is a scalable platform that can handle any kind of web solution. You can have thousands of pages on your WordPress site without even compromising your website performance.
You do not have to migrate to another platform once your WordPress site takes off. So, a WordPress site is able to handle the high website traffic that will never leave your customers hanging.
It even makes the platform suitable for startup businesses that do not have to worry more about future expansions of their business.
A new update is common on WordPress. You will get frequent WordPress updates on a timely basis. WordPress rolls out security updates round the clock, making the platform secure and more efficient.
Every updated CMS version comes with more features and functionalities to protect your WordPress website from various security attacks. The SEO-friendly features you will get by creating a website on WordPress are optimized title tags and headings.
SEO-friendly websites are a major advantage of WordPress development. WordPress is the perfect CMS for creating SEO-friendly web solutions that rank higher on SERPs (search engine result pages). There are many plugins available on WordPress that can help you to optimize your WordPress site for search engines.
Few popular SEO plugins that WordPress offer include Yoast SEO, SEO Press, and others that help you drive more traffic to your business website.
Besides that, a slow-loading website can down your rankings in search results. So, it is vital to develop a website that loads faster. WordPress also offers plugins that are helpful in improving your website performance. These are WP super cache, WP-Optimize, BJ Lazy Load, and various others.
So, these were the significant benefits of using WordPress for developing your business website.
Use Cases of WordPress
We have seen why use WordPress for website development. Did you know with WordPress, it is now possible to create online stores? Yes, that’s right, it has been possible for some time.
In addition to creating eCommerce sites, this CMS platform has many use cases. So, let’s see what WordPress is used for.
eCommerce Website Development
With the WordPress WooCommerce plugin, it is now possible to create top eCommerce stores for a business owner.
It is a highly customizable plugin that comes with large community support. This WordPress plugin is gaining attention as it is helpful in adding complete eCommerce features to a basic WordPress site and theme.
So, if you want to take your brick-and-mortar business online, you can invest in WooCommerce development services to create an enticing online store for your business.
However, the configuration of your eCommerce site depends on your business needs, goals, and the products or services you want to sell. So, before investing, it is advised first to be aware of your requirements to develop an online store per your specific needs.
WordPress VIP for Complex Website Development
WordPress VIP makes it possible to develop complex web solutions with WordPress. It is emerging as a top WordPress website development trend that is best for catering to enterprise and large-scale website development needs.
It is specifically designed to handle high-volume website traffic with supreme security and performance.
This fully-managed hosting platform offers numerous benefits like automated hourly backups, proactive security and scanning, performance monitoring, automatic updates, and various others.
WordPress can now be used as a headless CMS platform. A headless WordPress site uses WP for managing content and other custom front-end stack to display the content to the site visitor.
There are various advantages of headless WordPress, such as faster performance, improved security, and others. Moreover, It offers great flexibility in content migration as you are not tightly packed with plugins and themes.
So, these were the major use cases of WordPress website development. This CMS platform comes with various features that make it handy to serve all your website development needs.
This was all about the advantages of WordPress that make it well-suited for developing the best web solutions. The post has covered a deep insight into how WordPress is best for catering needs of different types of businesses.
As mentioned, it is suitable for developing blogging websites to enterprise-level web solutions. Irrespective of your website development niche, WordPress will be your back with endless functionalities and growth opportunities. With a WordPress development company, you can leverage the benefits of this CMS platform in your website development.