Have you decided to start your online store with WordPress but confused about the right plugin to grow your business? No worries! We have got your back. This blog lists the best WordPress e-commerce plugins that will increase your sales and maximize ROI.
Over the past few years, e-commerce has become an indispensable part of everyone’s life, including businesses, people, and even the global retail framework. Per Statista’s recent study, in 2020, over 2 billion people made online purchases, and during that year, e-retail sales surpassed $4.2 billion. Huge, right?
As the e-commerce industry is mounting like never before, the options for building online stores also seem to grow apace. Consequently, businesses seek the help of reliable e-commerce web development companies that can help them create successful, sales-driven online stores.
Besides, today, there are so many platforms out there that can breathe life into your design and help you build a fully functional online store in no time. Among all, you need to pick one of the most powerful platforms that can set up the process smoothly, target a wider audience and market, and do much more.
That’s where WordPress gets in the game! With currently powering 39.5% of all websites in 2021 with a market share of around 64%, WordPress has become a popular e-commerce platform, offering several key benefits for online store owners. But the best thing about WordPress is that it comes with plenty of useful plugins. Currently, there are over 50K plugins in the WordPress repository. Huge, no?
These plugins keep your WordPress site highly competitive.
Among these plugins, some can help you build an online store quickly, effortlessly, and efficiently. Consequently, choosing the WordPress e-commerce plugins that can provide you more growth opportunities becomes crucial. And we (being a reputed WordPress development agency) bring you the top-rated, widely popular WordPress e-commerce plugins to choose from.
Ready? Let’s dive right into the list!
Top 8 WordPress E-Commerce Plugins to Build and Grow Your Store in 2021
Acquired by Automattic (backed by WordPress), WooCommerce is currently the most popular WordPress e-commerce plugin. It is free and easy to use, flexible, customizable, scalable, and highly secure that can turn your WordPress blog into a fully functional e-commerce store. WooCommerce popularity has grown drastically, and today, it’s powering around 8% of all e-commerce websites with a market share of over 23%.
- Hundreds of Extensions and Themes
- Built-In Support for Payment Gateways
- Supports Digital and Physical Goods
- Sell Affiliate or External Products
- Full Inventory Management
- Superb Support and Documentation
- Multichannel Syncing
BigCommerce is one of the largest managed e-commerce platforms worldwide. It has launched a WordPress plugin that seamlessly creates a headless commerce solution, incorporating the WordPress CMS. Being a fully hosted e-commerce platform, BigCommerce offers seamless integration with WordPress. With the BigCommerce WordPress e-commerce plugin, you get everything you need to run a successful e-commerce store.
- High Scalability
- Easy Customization
- Less Maintenance
- Offers Headless Solution
- Handles All PCI Compliance
- Multiple Sales Channels
- Dozen Payment Gateways
Being a stand-alone, cloud-hosted, and managed e-commerce platform, enabling non-technical users to start and grow an online business. The best thing is, Shopify has a WordPress e-commerce plugin that lets you quickly get started with selling online, managing the entire content, and driving more sales. You can use the Shopify plugin to add a “Buy” button anywhere on your site.
- Supports Digital and Physical Products
- Multiple Payment Options
- Streamlined Shipping System
- Complete Inventory Management
- Facebook Store and Buyable Pins
WP E-Commerce will give you a look and feel of WooCommerce. WP E-Commerce is free to use with a marketplace of paid add-ons available to extend its core functionality. Also, if you are looking for a free plugin for out-of-the-box marketing automation, WP E-Commerce is the right WordPress e-commerce plugin for you. If you know a bit of coding, you can customize your online store, especially your shopping cart.
- Highly Customizable
- Outside the Box Marketing Automation
- Advanced Shipping
- Real-Time Shipping Rates
- No Transaction Fees and Multiple Processors
If you’re planning to sell digital products like ebooks, audiobooks, and PDF files, Easy Digital Downloads is an ideal WordPress e-commerce plugin for you. This lightweight, simple, and intuitive WordPress plugin is specialized in facilitating digital product sales. The best thing about EDD is, it’s free to use and gives access to features like customer management, discount codes, and shopping cart management.
- Free and Easy to Use
- Hundreds of Extensions and Themes
- Excellent Support with Forums, Videos, and Irc Chatroom
- Designed to Sell Digital Goods
- Affiliate Marketing Integration
Cart66 Cloud is a great option for those who want to start an e-commerce store but have no experience in web development. Unlike other plugins, most of the necessary e-commerce functionality comes built-in with Cart66 Cloud. It is flexible for various online payment scenarios such as selling products, creating subscription payments, and more. It also tries to minimize the number of apps you need to get the plugin to deliver what you want.
- Free Built-In Features
- Great Customer Support
- 100+ Payment Gateways
- Cdn for Digital Products
- No Confusing Add-Ons
Ecwid E-Commerce Shopping Cart is another well-managed e-commerce plugin for an online store. Being much similar to WooCommerce, Ecwid is free to use, easy to set up and use. The best thing about Ecwid is that it can be used on any website, including Facebook, Tumblr, Instagram, Wix, Joomla, and others, not just WordPress. You can sell on social media, Google Shopping, Amazon, and eBay with Ecwid. It also has an in-store POS.
- Free and Easy to Set Up
- Supports Multiple Platforms
- Several Built-In Features
- Real-Time, Built-In Shipping Rates
- Multi-Channel Selling
WP EasyCart is for people who want WordPress speed with simple (but vital) needs for their e-commerce stores. It has started to gain attention these days, and for good reasons. It integrates easily with Quickbooks, MailChimp, TaxCloud, and ShipStation. WP EasyCart is specially designed for SMEs that want to build a stunning online store without training. You can sell anything with this plugin, from physical products to digital downloads (such as videos and ebooks), subscriptions, and even gift cards.
- Cost-Effective Plugin
- Versatile in Nature
- Multiple Payment Options
- Auto Recovery for Abandoned Cart
- Works Well with Various Business Models
- Availability of Marketing and Business Tools
So this was the list of top WordPress e-commerce plugins!
By concluding, we would like to say that don’t be in a dilemma that there is a “one-size-fits-all” kind of plugin that will go well with all types of e-commerce stores because there are none!
Depending on your business type, niche, requirements, functionalities, and a lot of other things, pick the most suitable e-commerce plugins that can fulfill all your needs and help you grow your online stores like Amazon and eBay, and who knows maybe you can surpass even them. Good luck!